Company profile
Financial services, wealth management, banking, asset management · Zurich, Switzerland · ubs.com
UBS is a global financial services firm with core businesses in wealth management, personal and corporate banking, asset management, investment banking. Its current direction emphasizes post integration simplification, client growth, technology modernization, broader AI adoption across the group.
UBS says collaboration across business divisions is a cornerstone of strategy and a key differentiator.
The annual report says UBS serves clients as one firm, with cross divisional collaboration delivering the full value of the firm.
UBS is investing in resilient infrastructure and modern platforms to improve client and employee experience.
The annual report says UBS is investing in a resilient and secure technology infrastructure, strengthening core platforms, modernizing applications, enhancing system reliability.
Integration remains a major operational and technology priority.
UBS reported about 1,600 Credit Suisse business applications decommissioned by end 2025 and about 85 percent of Swiss booked client accounts transferred.
The investment bank is focused on digital delivery, efficiency, data driven capabilities.
UBS says its investment bank aims to be the digital investment bank of the future, with a simplified technology architecture and increased adoption of generative AI.
UBS presents a secure, modernizing technology posture with active cloud contracting, platform simplification, groupwide AI enablement.
Public materials indicate cloud services procurement, strong data usage in research, a governance heavy AI rollout.
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Evidence confidence 88/100. Generated 2026-07-03 from public sources.